At least now the standard for new people to join that particular Group is much, much higher. One of the better places to be, Group-wise, is in one that was private before the change, and is now unlisted. I hate to use the old cliche "only time will tell," but it applies in this case. I wonder if the proverbial pendulum is now swinging a bit too far in the other direction, especially when it comes to in completely hiding unlisted Groups from public searches. I'm not so sure about unlisted Groups, though. I can also see the logic in making standard Groups private, too. I understand that Groups were starting to become more than a bit unwieldy and even spammy. Perhaps the biggest problem is getting in on these conversations in the first place. Sometimes it's good other times, not so much.įor those of us who use Social Selling to increase our leads and sales, the new Groups platform offers both challenges and opportunities. As a user of such platforms, though, I also get how "change" can affect members' feelings towards the platform.
#Linkedin groups changes professional
What All of This MeansĪs someone who worked for a company that launched a socially powered professional networking platform, I understand LinkedIn's desire to improve continuously its user experience the best it can be for its members. If you'd like to see all of the changes to Groups, or you want to read about LinkedIn's reasoning behind its decision making, the company has provided this handy list. Other features include improved content filtering, the removal of the Promotions tab and Subgroups, and the ability to post images in Conversations.Mentions in Group conversations. In the same way you can mention other members in Status Updates and comments to LinkedIn Publishing posts, you can now reference other Group members and bring them into a conversation by typing followed by the Group member's name.You will get busted by a Group owner/manager or a Group member.
#Linkedin groups changes license
Don't take the "lower bar" statement as a license to spam or post lower-quality content, though. Other Group members can flag content and comments as being inappropriate. Group owners can still remove content and place members into moderation, though. The bar for content moderation is a bit lower. Once you're "in" a Group, any content you post now gets automatically posted.Previously, you could join certain types of Groups and start contributing immediately. ALL Groups are now "members only." To join a Group, you now need to either be invited to the Group or approved by the Group's owner(s).Now, discussions are hidden until a LinkedIn member joins a particular Group. ALL Groups are now "private." One used to be able to click into what were known as public Groups to read their conversations prior to joining.(In other words, the old "public" Groups are no more, and the old "private" Groups are now "standard" Groups.) Of course, Group owners and managers can still approve memberships into their Standard Groups. Also, when a member requests to join a Standard Group, their connections in the Group can approve the request. Standard Groups, which do show up in search results and any member can invite any of their 1st-degree connections to join. Also, the individual Group owners can invite members to the group. Unlisted Groups, which don't show up in search results. Two Group Types. Once upon a time (a week or two ago), the different types and permutations of Groups were a bit confusing.Several changes have been made to the "user" (Groups members) side, too: A lot of those alterations are for the people who run Groups as such, I won't detail those in this article. There's been quite a bit of tweaking and changing to Groups. Simply put, though, LinkedIn Groups is an online "place" for business professionals to share content, find answers, post/view jobs, make business contacts, and establish themselves as industry experts. If you've never seen the LinkedIn Groups area or have never really explored it, there's a lot of features and strategies that you can use in Social Selling. Now, we've learned that the business-networking giant is changing, adding and subtracting all kinds of features in its Groups. LinkedIn members are already settling into the additions and changes in the Messenger platform.
The only thing that's constant is change. The quote is probably better known in its modern version: It seems the adage from Greek philosopher Heraclitus has firmly come home to roost at LinkedIn:Įverything changes and nothing stands still.
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